By Louise Fandino of Mommy Practicality
This is dedicated to all the bloggers, both new and tenured who want to find inspiration, focus and purpose on your online craft.
Do you remember the first few posts on your blog when you happily hit the post button after finishing the article? It felt so fulfilling and you even wore a proud grin of accomplishment that you indeed finished one! You even wondered, will anyone read this? And you didn’t mind if it was read by a few as long as there was at least one reader (who usually is your mom or your husband or your best friend.)
Recalling how I was starting out as a blogger, I would write about anything that concerns being a mom. Back then, my only objective was to keep on creating content for the blog. I didn’t even check regularly the count of hits per post. Admittedly, my posts were like haywire, going in all directions and in no order. It didn’t have focus.
The only thing that was clear that time was my PURPOSE. My purpose for blogging, for creating those content, and for staying up late sometimes just to share my experiences on motherhood, relationships, and practical life choices.
I have three: To Inform, To Inspire and To Empower.
Now, as I matured through my blogging journey, I am happy to say that I practice regular curating of my blog posts. All leading towards my blogging purposes. I am still a work in progress because learning should be continuous and never stop. I also admit to being lazy and unmotivated on occasions, but I shake up and remind myself that I am accountable now to the readers who regularly check my blog and wait for post updates. I’ve been asked by many this question: “How, in your busy life, do you still manage to blog and actually come up with inspirational, blissful posts?” Let me answer that question with this short blogging list.
How To Keep Blogging Blissfully On Purpose, Even When You’re Busy
1. Know your purpose.
Take time to find the WHY of your blog. This way, all your posts will lead you back to that mission of your blog. This will be the heart and soul of your online home which then becomes your unique identity.
2. Know who you want to talk to.
Do you write just because you want to share about your child’s development or pregnancy journey? Do you write about your fondness of children’s parties or love for DIYs and crafts? When you write about topics close to your heart, then more or less you already have an idea who you are targeting to talk to. These are people who like you, are interested in what you are interested in. When you know your target, talk to that reader in mind like how you converse with a friend over coffee. When you actually “talk” to your readers there will be a certain connection that links you to them.
3. Be Real.
Showing who you really are in your posts does not equate to revealing everything about you and your family’s life to the public. It’s your blog and it’s your decision to write as much or as little as you want about your personal life. Being real is also not trying hard to sound like somebody else. It is not trying to write like somebody else’s tone. Being real is writing using your own voice. Your voice is how you should communicate your message to your readers which is uniquely you. Ask yourself when reading your draft, “Is this how I talk?” If yes, then you’re doing it correctly.
4. Be Intentional.
After knowing the WHY of your blog, your target readers, and your voice, you should also know the WHY of your blog post. What is your intention for writing that new post? Is it to preach? Is it to teach? Is it to promote something you believe in? Know it, use your unique voice when you write it, then post it.
5. Find the silver lining at all times.
No bloggers’ life is perfect, that is a fact. But as stated in #3, it’s your prerogative to write about your life challenges or not. It’s your blog, you own this online home. But should you decide to write about some challenges you overcame, make sure you find the silver lining in your life’s downs and share the learning of that moment. Write with the intention of inspiring and giving hope. Don’t end your post that will leave your readers feeling down, sad or worse, depressed. Find a way to still blog blissfully amidst life’s uncertainties.
6. Find Time.
Busy? Who isn’t? As a working mom, I’m in the office more than eight hours a day for five days a week. I get up early everyday to prepare my son for school. When I get home from work, I spend time to check assignments and lessons, prepare dinner, play with the little one and bond with the hubby. I only get two whole days off from work to still spend quality time with the family and a little time for myself. So how in my busy life do I manage to make time to blog? I find time. Like how I find time for the office, I make blogging a part of my life and find time to do it. If you are passionate about something and really LOVE what you are doing, you’ll find time. You’ll make an extra effort to set aside time to pour your heart into what you are blogging about. Just like this post. All heart into the content.
Are you now ready to start on a new blog post? Remember to write purposely with all your heart. Nothing’s going to keep you from writing that inspiring and powerful content for your readers. When you blog with passion, believe me, you have found your writing bliss. This is what blogging blissfully is all about. Happy blogging loves!
Don’t forget to check out Martine’s very useful and FREE Blog Series: How to Create a Meaningful Blog, right here on MakeitBlissful.com!